wine

How it Works

1
Select your Red or White starting bundle

Choose a bundle of 4 white or 4 red half-bottles to be delivered to your address (you can also choose both- you’ll see both profiles!). The wines are shipped blind (the label is covered) so that you can taste objectively.

2
Taste & Rate the Wines

Rate the wines to your preference in the app. After submitting all four wines, your Palate Profile is revealed! Tasting with friends? Share the unique bottle number with them so that they can build their own profile. Gain Palate Club coins towards a free bottle with every friend referral!

3
Sharpen your palate profile as you receive wines customized to your palate

Customize your shipping preferences and our algorithm will customize the wines according to your palate! Become a master of your own taste buds (and a wine expert too!).

Currently serving California. Rosé & Sparkling wines coming soon!

Taste and rate 4 wines with us to reveal your palate profile, which shows your personal preference for the main wine traits. See what matches your profile in our wine shop, or get started with a subscription. We'll ship wines to your door based on your ratings. The more you rate, the more accurate and detailed your profile becomes!

To start earning rewards and redeeming wines, please create an account.

How the Palate Club Subscription Works
How the Tasting Page Works